Learn Mode

IR Actions

Control links, WhatsApp CTAs, phone actions, and anchors.

Objective

Understand how actions turn sections into conversion flows.

Actions define what happens when a user clicks a button.

The primary action is the main conversion path.

Actions can point to WhatsApp, phone numbers, links, anchors, or forms.

Syntax
"actions": {
  "primary": {
    "label": "Order on WhatsApp",
    "type": "whatsapp",
    "value": "+2349112747576",
    "message": "Hello, I want to order.",
    "style": "primary"
  }
}
Practice Editor
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Notes

WhatsApp values are cleaned into wa.me links by the compiler.

Anchor values can use #sectionId.

Common Mistakes

Adding spaces or letters inside phone numbers.

Forgetting message text for WhatsApp funnels.